Google Ads Case Study AI GEO Campaign

How WhaleClicks Competed Against Adobe and SemRush on a $70/Day Google Ads Budget — and Won | WhaleClicks Case Study WhaleClicks Get Your Free Google Ads Audit Google Ads · Case Study · GEO / AI Search How WhaleClicks Competed Against Adobe and SemRush on a $70/Day Budget and Won By Max Milano, Fractional CMO […]
Why Google Ads Campaigns Fail (And Why You Need A Google Ads Audit To Fix Them)

Google Ads · PPC · Tracking & Attribution Why Most Google Ads Campaigns Fail (And How a Free Google Ads Audit Can Fix Them) MM By Max Milano, Fractional CMO & B2B Growth Strategist · Updated June 12, 2026 · 9 min read Key Takeaways Most underperforming Google Ads accounts don’t have a traffic […]
How to Use N-Grams to Improve Google Ads Performance (Step-by-Step)

By Max Milano (Tech Writer) N-Gram analysis is your secret weapon for B2B Google Ads success. A SaaS founder I worked with last year came to us with a relatively common problem. His B2B Google Ads campaigns were performing well. Traffic was steadily up, click-through rates were strong, freemium signups were increasing, and demo requests […]
How To Set Up Server-Side Tracking To Unlock The Best Results in B2B Google & Meta Ads
By Max Milano (Tech writer) A B2B SaaS company once called us in a mild panic. Their Google Ads campaigns were generating leads through HubSpot CRM form submissions, but Google Ads itself was reporting almost no conversions. Their marketing team assumed something was wrong with their Google Ads. They blamed keywords and landing page copy. […]
How To Do A B2B Google Ads Account Teardown + 30-Day Growth Roadmap

By Max Milano (Tech Writer) The first time this particular B2B SaaS founder showed me his Google Ads account, he said something I’ve heard dozens of times: “We’re getting traffic and leads, but nothing is turning into a real sales pipeline.” They were understandably frustrated. Google Ads becomes a very poor investment when campaigns are […]
How To Set Daily Budgets for B2B Google Ads Campaigns and Why Focusing on Daily Budgets Is Wrong

By Max Milano (Tech Writer) We’ve all been there, whether as an in-house PPC manager or an agency representative speaking to new customers. You finish your Google Ads PPC strategy presentation, the powers that be and/or the client nod along, and then the devastating question lands: “So, we were thinking we could start Google Ads […]