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Category: PPC Blogs

The PPC Fundamentals Checklist That Actually Move the Needle (Plus 3 Case Studies That Prove It)

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By Max Milano (tech writer) In PPC and performance marketing, everyone wants the “secret hack,” but the truth is far more boring and far more powerful. The campaigns that consistently deliver lower CPL, higher-quality leads, and real business growth all share the same foundation: mastering the PPC fundamentals before you spend a single euro or […]

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